Center of competence and research for AI related workflows

GENERATIVE CENTER

Research, development, production and implementation of stories and content across various fields and complex interdisciplinary projects

News


CERDD / first meetings

Collaboration with the Centro di risorse didattiche e digitali (CERDD), canton Ticino. 
In preparation for first session.

Falò RSI

New collaboration with Swiss National Broadcast program Falò proved an enormously stimulating exchange, detailed and precise. 
To be aired February 10 next.

The Industry of Time

Active research and documentation kickoff. 
We had the honour of spending the afternoon filming and interviewing Jean-Pierre Bonny, a living heritage of 20th century Swiss economic and political innovation. 

Drive Awake / Partnership

We are proud to be the production partner for “Drive Awake” by Matteo Fieni, an international campaign shedding light on drowsy driving, a silent danger too often underestimated and urgently in need of our attention.

Announcements


Take a look at our new Advertising  & Communication service information page. 

The Industry of Time

Development and writing in progress for this new documentary series dedicated to the birth of watchmaking industry in Switzerland. 

Work Feed

A selection

OPENINGS

About Openings

Sharing our research: held at our studio in Lugano Besso, and anchored in specific relational themes, Openings expand their focus through the contributions of special guests, artist exhibitions, round tables, scientists, practitioners, and public figures.

10 Shifting Narratives

Innovation vs. renewal, technology as the ultimate trickster, new dimensions call for unprecedented points of views. 

09 Beyond, AI & Animation

The rapid transformation of technology through Artificial Intelligence affects every layer of society, and all professions seem to be in a process of redefinition.

08 Digital Self Defense

A critical approach to technology in our daily lives.
Exploring privacy and surveillance.

07 Learning to Fly

Art, dialogue, and expanded awareness. From Aboriginal metaphysics to peripheral knowledge and mental technologies, how ancient tools can become keys to future consciousness.

06 Focus on Education

The Role of Chance and the Impact of AI in Educational Processes.An Anthropological revolution through Technology.

05 Body Prompting Unpredictability

Ars Promendi is a practice of activation that engages with the unpredictable. Body, Dance, AI, automatic writing, live performance.

04 The Future of Cinema

A revolution accelerating through the boundaries of cinematic creation.A matter of language?

03 Temporal Portals: Urban Spaces

"The Mythological Layer of Cities Across Generations"
"The Growth of Narrative Fabric Through Post-Efficiency Scenarios"

02 Liquid Machine: Quantum Phenomena

Water as a source of life, intelligence, and memory. Connections between nature, technology, and the intricate quantum fabric of reality.

01 Enzymatic Machine: Contamination

AI, fermentation, biological processes, creation and open discussions.

The Way of the Shaolin Warrior Monk

The Center has started production on a 52-minute documentary for RSI’s Storie program.
We are happy that Storie is returning on air and proud to contribute to its relaunch with our film.

Generative AI for Elderly Wellbeing

Discover how generative artificial intelligence can rekindle memories, foster dialogue, and enhance the psychological wellbeing of elderly residents in care homes through personalized visual content creation.

Collaboration with Centro Professionale Sociosanitario Lugano.

Erik Davis / Interview at Monte Verità

Watch the interview with Erik Davis at Eventi Letterari Monte Verità / subscribe to our channel!

COMMUNICATION

AV communication for the City of Lugano, includes working with archive material and generative AI, as well as awesome and stimulating imaginative ideas. 

WANDERINGS THROUGH TIME

Commissioned by the City of Lugano, Switzerland, this ongoing production combines technology and culture, offering the the opportunity to bring the past to life through advanced and engaging tools. 
Through the use of artificial intelligence, archive material is transformed into a driver of creativity and storytelling, turning historical memory into a living bridge between past and present.

Exploring Creative Boundaries

Workshops: Generative AI and Innovation

Overview: This workshop will introduce participants to the emerging field of artificial intelligence (AI) applied to creative processes, focusing on tools for generating audiovisual content, both static and dynamic, as well as sound. The session will explore how such tools can enhance creative workflows, addressing technical and ethical issues while encouraging philosophical reflections on the future of creativity, artistic responsibility, and authorship today.

Objective: By the end of the workshop, participants will have a basic understanding of AI-based generative tools in various creative fields, will learn about hybrid creative processes that combine human creativity with AI support, will understand the challenges and opportunities related to AI use, and will have gained hands-on experience using AI tools to collaboratively create content.

Visual feed

Links to instagram and social feeds

If you have a project you would like to produce the Generative Center also partners for specific film productions, putting into play practice, experience and expertise.

ai@generativecenter.ch
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